Logo Design for a Kikbo Team: GALLO NEGRO

GALLO NEGRO is a kikbo team based in the city of Monterrey, Mexico. For those unfamiliar with the sport, it essentially involves players keeping a heavily weighted shuttlecock in the air by using their bodies (except from the hands). The game is played on a court similar to badminton and has its roots in China, […]
[READ MORE]

Sport Fishing Logo: Benito Díaz

Benito Díaz is a store dedicated to recreational fishing, or sport fishing as it sometimes called. The retail outlet, situated in A Coruña in Spain’s Galicia region, sells equipment such as fishing tackle to both amateur and professional anglers. Barcelona-based art director and graphic designer David de la Fuente designed the fish-centric corporate identity. The […]
[READ MORE]

MMA: Anderson Silva Logo

Brazilian martial artist Anderson Silva is the current UFC Middleweight title-holder – and also the longest reigning champion in UFC history. Unsurprisingly, therefore, some have labelled him as the best pound-for-pound fighter in the world. A graduate of New York’s Pratt Institute, brand and apparel design specialist Tobin Dorn created Anderson Silva’s logo back in […]
[READ MORE]

Sporting Identity: Golden Racket Award

Over the past few years Tour Tennis has emerged as a major player on Russia’s tennis scene. As well as publishing Tennis Weekend magazine since 2007, the organisation now also runs and coordinates the country’s largest amateur tennis tournament. In 2010 the brand duly inaugurated its first national tennis prize, named the “Golden Racket”. Moscow-based […]
[READ MORE]

Sports Logo: Umbro Revisited

Established in 1924, Umbro is a major British sportswear brand that is synonymous with English football. Although purchased and then recently sold by Nike to American clothing giant Iconix Brand Group, the company still retains its headquarters in Cheadle, Greater Manchester – not too far from Wilmslow in Cheshire where the business was originally founded by […]
[READ MORE]

Yoga Store: Red Tiger

Based in Stockholm in Sweden, Red Tiger is an online e-business store that sells yoga and sports-related accessories. The retailer turned to Russian graphic designer Irina Batkova to help formulate a new and energetic corporate identity. From the outset, Irina’s objective was to create a logo mark that was meditative but at the same time […]
[READ MORE]

Utah Rugby Logo

Dan Winger is an industrial design graduate from the famed Art Center College of Design in Pasadena (California), and is currently working as a member of the R&D team at LEGO Concept Lab. While not a formal graphic designer, Dan is nevertheless an entrepreneurial product designer who likes to take a very open, multi-disciplinary approach […]
[READ MORE]