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0

Video Producers: Imagine 8

By Editor March 15, 2013

Categories: Corporate, Entertainment, Music, TV & Video

Imagine-8-blow-hong-kong-tv-production-signal-logo-design-branding-identity-graphics

Imagine 8 is a Hong Kong-based media and events company that provides an integrated video production service to corporate clients at local and international levels.

Creative agency BLOW was asked to create a new identity design, with the aim being both to overhaul and boost Imagine 8’s brand image. An important and specific request was for the logo to have a strong association with the video production method.

Head designer Ken Lo decided to incoporate a graphic element derived from test cards used in early television broadcasting. Two circular test patterns, vertically-aligned, form the number 8.

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BLOW
www.blow.hk

Tags: 8, abstract, BLOW, branding, broadcasting, circle, colour bar, digit, eight, geometric, identity, Imagine 8, Ken Lo, logo design, modern, pattern, television, test card, test pattern, test signal, transmission, TV, video

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