Harley-Davidson Riding Club Unveils New Logo

Members of the Harley Owners Group, the official riding club of Harley-Davidson, have chosen a new logo for the world’s largest rider club. More than 100,000 H.O.G. members around the world voted online and overwhelmingly selected the winning logo over several proposed designs, says Harley-Davidson. The new design aims to capture the spirit of the […]
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Graphic Identity for Sweden’s ‘The Mobile Exhibition Lab’

The Mobile Exhibition Lab is a mobile technology laboratory that is intended for Swedish museums and their staff. Run by Riksutställningar (the Swedish Exhibition Agency), the mobile lab has been touring Sweden since last year. At each stop, workshops and lectures are held in subjects related to exhibitions. By combining the client’s existing symbol (the […]
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Branding for ‘Lowdi’ Wireless Speaker

Lowdi is a wireless speaker that connects to any device equipped with Bluetooth, thus enabling people to listen to music wherever they go. The product design is the result of a collaboration between French digital products supplier Linkeet and Dutch creative agency Momkai – the latter serving as creative partner on the project, creating the design, […]
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Branding Design for Type Foundry, ‘Calderón Estudio’

Calderón Type Foundy Studio was established by graphic designer Felipe Calderón back in 2010. A graduate from Colombia’s Fundación Academia Dibujo Profesional, and a resident of Santiago de Cali, Felipe currently specialises in the fields of calligraphy and illustration. His typographical work has previously been selected to be part of Tipos Latinos, a major biennial […]
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Logo Design for Personal Trainer, ‘Howard Zoutkamp’

Howard Zoutkamp, simply known as Howard to friends and clients, is a certified personal fitness coach and instructor from the city of Haarlem in northern Holland. For the design of his logo and business identity, Howard turned to agency Rens Dekker Communication Design. Run by fellow Dutchman and Haarlem resident Rens Dekker, the design studio […]
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Logo Design for French Football Club, ‘Vypers de Béziers’

Les Vypers de Béziers are a French American football team based in Béziers, a town in Languedoc in southern France. Established just three years ago in 2010, the club plays its football in the third tier division of the official Fédération Française de Football Américain (FFFA). Currently undergoing a period of renewed professionalisation, the sports […]
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Branding Concept for Daft Punk

Turkish graphic designer and illustrator Aykut Aydoğdu has imagined this conceptual branding idea for techno music group Daft Punk. The famous French duo who make up Daft Punk, namely, Guy-Manuel de Homem-Christo and Thomas Bangalter, are almost always helmet-clad when making public appearances; their ‘roboticised’ alter-egos have become a fundamental component of the band’s visual […]
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