Moving Brands Creates New Look for ValuePenguin

ValuePenguin is a U.S. business that helps consumers make spending decisions based on research and data-driven tools. It is also a trusted provider of financial data and analysis to major news sites and publications such as Bloomberg Businessweek and Yahoo Finance. However, ValuePenguin’s management felt the company’s subdued brand identity did not do justice to […]
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Johnson Banks Creates New Identity for ‘Open Knowledge’

Johnson Banks has created the identity for the Open Knowledge Foundation, an organisation that promotes the opening up of content and data from Governments and institutions across the globe. The consultancy has been working for about a year on the new identity for the nonprofit outfit that was originally founded back in 2004 in Cambridge, […]
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Pentagram Brands New Social Network, ‘Blopboard’

Blopboard is a new social network that enables users to ask questions, share opinions, and visualise how opinions and attitudes change over time. The platform aims to use infographics to share what people are thinking—in real time, as they “think it”. Pentagram’s Eddie Opara and his team have worked with Blopboard co-founder Amy Kaufman to […]
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Online Data Storage Logo: AngryFile

AngryFile provides a free online storage and backup service to help people safeguard and protect their all-important computer files. The brand engaged Warsaw-based creative studio Redkroft to help devise an appropriate identity. AngryFile was also very specific about the demographic audience it wanted to reach and capture: age: 16-20 year-olds; sex: male; region: North America. […]
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