Toast Creates Branding for ‘The Open Oven Pizza Co’

Design agency Toast has created the branding for The Open Oven Pizza Company, a catering venture for the new Cornwall Services on the A30 just outside Roche. Toast’s senior brand team, Chris Tymon and Simon Browne, wanted the naming, positioning and subsequent branding to reflect the user experience of the customer. To this end Chris […]
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Greenspace Helps Shape ‘Anthology’ Property Brand

Anthology is a large-scale residential London property development company, backed by global asset management firm Oaktree Capital Management. In addition to a strategic and naming process, London-based creative consultancy Greenspace has created a master brand and visual identity system for the residential developer. The designers say the identity will evolve with each new development, alongside […]
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Bulletproof Creates New Branding for Original Source Skin Quench

Brand design agency Bulletproof has led the creation of the name, brand identity and packaging for a new product from shower care brand Original Source called Skin Quench All in One Moisturising Shower. The range consists of four fruit variants such as Pineapple & Coconut oil and Watermelon & Jojoba oil. All of the products […]
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New York’s Cooper Hewitt Unveils New Identity by Pentagram

Cooper Hewitt, Smithsonian Design Museum has revealed a new name and graphic identity, custom typeface and website to accompany the expansion of the museum, which will open to the public in November this year. Designed by Pentagram’s Eddie Opara, the identity aims to establish a flexible branding system for the museum built around a new […]
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McLaren to Revive Iconic Logo for P1 Track Edition

Twenty years on from victory at the 24 Hours of Le Mans by the now legendary McLaren F1 GTR, McLaren Automotive has announced it will resurrect the famous name from its history for the track-only edition of the McLaren P1. The limited-run model will go into production when the 375th and final example of the […]
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Dragon Rouge Creates Branding for ‘Muesli Breaks’

Building on its portfolio of oatcakes and oat-based products, Nairns Oatcakes Ltd is targeting the growing breakfast biscuits category, with a new oatcake snack brand aimed at busy people on the go. The Nairns team engaged brand consultants Dragon Rouge to help define and create the new brand. Together they decided to go down the […]
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Trader Media Group Rebrands as Auto Trader

Auto Trader, currently the UK’s largest digital automotive marketplace, has unveiled a new wesbite design as well as plans to unify all of its various brands under the Auto Trader name, a move which sees the name of the company change from Trader Media Group to Auto Trader. Formerly, the company operated under the name […]
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