Honda to Introduce New Logo Design

Japanese car manufacturer Honda is set to launch a new ‘H mark’ logo next year.

The updated design will be used for the brand's upcoming electric (EV) and hybrid models (HEV) starting in 2027.

Its form is claimed to represent two outstretched hands, which the firm says represents it "commitment to augmenting the possibilities of mobility and serving the needs of people around the world."

The H mark was first introduced in 1963 and has seen various design updates over the years.

This new version was initially revealed to celebrate the launch of the company's next-generation EVs; the latter being previewed in the form of the '0 Series' – a pair of concept cars that were showcased in January 2024 at the Consumer Electronics Show (CES) in Las Vegas.

Exactly one year later, Honda's team of designers and engineers developed the two original concept cars into functional prototypes, named the '0 Saloon' and '0 SUV' (pictured below).

The final production versions are now expected to hit roads next year.

Source: Honda