LA-Based Marketing Agency Kobe Digital Unveils New Logo
Los Angeles-based marketing agency Kobe Digital has unveiled a new logo design and website as part of a major rebrand.
The company says it has pursued the full rebrand and site launch in an effort to reflect the change and growth it has undergone as a business in the last five years.
With the mission to better serve both existing clients and a growing list of new clients, including most recently the likes of Yale University, the company wanted to reexamine its image and work practice.
“We are always trying to grow and strive to deliver great results for our clients,” explains Arya Bina, CEO of Kobe Digital. “To reach those high standards we set with our clients, we have to be great ourselves. The Kobe Digital team has been working on a brand that highlights the strengths of our solutions, our growth through the years, and our continued commitment to helping our clients grow their reach and define themselves as a brand.”
The relaunch includes a visual overhaul of the company’s entire brand identity, in addition to a full restructuring of its organisation and offerings with the creation of three distinct business units: Kobe Media, its performance marketing group; Kobe Design, its design and development group; and Kobe Studios, its video production group.
“We are incredibly proud of the work our team has put into this rebrand,” says Samir Mohandes, COO of Kobe Digital. “We feel that our team, our solutions, and our brand are stronger and better positioned than ever to continue to help our clients drive growth in key areas.”