Sinchi Oil Logo
BandU is a graphic design office operating out of Ulaanbaatar, Mongolia’s capital city. Fellow Mongolian company Sinchi Oil was looking to revise and update its visual identity and subsequently hired BandU to carry out the task.
Sinchi Oil, as the name suggests, is heavily involved in the Mongolian petroleum industry. Crucial to the business’ previous logo design was the letter “S” which formed its centrepiece.
The refreshed design also takes the letter “S” as a starting point. However, the letter is further augmented with the combination of shapes representing a flame and also an oil droplet. Grouped together, these various elements create a more striking and immediate logo mark.