Identity Design for Terence Woodgate Lighting

Lighting brand Terence Woodgate launched in 2014. Founded by industrial designer Terence Woodgate, the company designs and manufactures lighting collections that aim to fully optimise the benefits of LED technology. London-based design studio Charlie Smith Design was responsible for creating the lighting company’s identity system. The minimalist design is lead by the typography, which utilises […]
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Midday Studio Creates ‘Caveman’ Branding for Primal Kitchen

London-based design studio Midday has created the branding and packaging for The Primal Kitchen, maker of the UK’s first ‘Paleo’ energy bars. Founded by nutritionist Suzie Walker, the company produces health snacks based on the caveman diet. The brief encompassed logo and pack design as well as copywriting, website and the wider visual identity. “We […]
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D Studio Brands Social Media App, ‘Weev’

Weev is a social video app that allows users to communicate face to face about the things that interest them. So far it has been said to have been used by a wide range of people from high school teens to famous Hollywood actors. London-based design agency D Studio created the brand name, brand identity, […]
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People’s Trust for Endangered Species Reveals New Brand Identity Created by Colourful

Colourful Design Strategy has created a new brand identity for the conservation charity People’s Trust for Endangered Species. The aim of the rebrand is to increase awareness, supporter engagement, and fundraising. The organisation is concerned with joining up scientific research with real action on the ground, but the charity felt it needed to present a […]
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SomeOne Rebrands Southeastern Rail

Southeastern Rail is part of the Go-Ahead Group, one of the UK’s main public transport operators and runs train services in South East London, Kent and parts of East Sussex. It serves 550,000 customers every day on more than 2,000 train services. The existing brand identity for Southeastern was developed back in 2006, but with […]
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Seymourpowell Designs Brand Identity for Heston Blumenthal’s  ‘The Perfectionists’ Café’

Product design consultancy Seymourpowell has created the branding for Heston Blumenthal’s new restaurant The Perfectionists’ Café. Opening this month, The Perfectionists’ Café will be a focal part of the newly redeveloped Heathrow Terminal 2 – The Queen’s Terminal. Seymourpowell was responsible for a full implementation of the brand across brand identity, signage, restaurant stationery and […]
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Branding for ‘Bud’s’ Edible Flower Food Truck

The food-truck industry in the United States has grown considerably over the past few years, with hundreds of mobile restaurants setting up to cater to the appetites of any given city. In order to stay competitive, these ‘Meals-on-Wheels’ restaurateurs have had to be creative and ingenious with their menus, which has resulted in the emergence […]
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