Identity for Product Designer, Caroline Olsson

Caroline Olsson is a young and up-and-coming Norwegian product designer whose aesthetic philosophy is inspired by geometry, simplicity, angles and the use of wood. Graphic designer and typographer Mari Grafsrønningen created Caroline’s logo and identity while working for Oslo-based agency Commando Group. The symbol of the logo mark, constructed from the designer’s initials, is inspired […]
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Personal Identity: Graphic Designer, Paweł Wiśniewski

Paweł Wiśniewski is a freelance graphic designer currently based in Wloclawek, Poland. The 25-year-old specialises in developing communication and identity systems and prefers a particularly minimalist style and approach to his work, as evidenced by his own personal logo design. Inset within a circle, the design features a two-lettered monogram with the first name initial […]
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Branding for Communications Agency ‘XXL’

Established in 1996, XXL is an international communications company specialising predominantly in fashion and accessories, beauty, and lifestyle. The identity for the Barcelona-based communications agency was designed by global brand specialists Base Design. XXL was seeking a design solution that would be as bold as its name. Starting with the idea of geometric pieces talking […]
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Automotive Branding: VUHL

VŪHL (the name is pronounced ‘vool’ and stands for ‘Vehicles of Ultra- lightweight and High-performance’) is a brand new car manufacturer from Mexico. The VŪHL 05, a mid-engined two-seater that was officially launched at the Goodwood Festival of Speed in the UK just last week, is the company’s first ever production car. Guillermo Echeverria senior, […]
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Identity Design for Digital Consultancy ‘Metronet’

Metronet is a digital marketing consultancy that delivers services such as SEO, PPC management, analytics tracking and web design to a wide range of clients. Norwegian creative agency Work in Progress was appointed by Metronet to design its logo. Lead graphic designer and Work in Progress co-founder Torgeir Hjetland took visual influence from early computer […]
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F3 Corporate Identity

F3 is a newly founded fashion company set up by three entrepreneurs with the aim of introducing international fashion brands into the Middle East through acquiring their franchising rights. Creative marketing agency Paragon was approached by F3 to create a distinctly minimalistic identity whose design would work well across a range of digital and analogue […]
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Animated Monogram Identity: Katalin Boromissza

Hungarian student Katalin Boromissza is currently studying graphic design at Budai Rajziskola, or the Budapest School of Art. With the help of her teachers Skrapits Borbála and Hegyi Béla, Katalin has designed her own personal logo-mark in the form of a moving monogram. The experimental approach involves three separate design variations, all of which take […]
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