The Alliance Group Rebrands, Reveals New Logo

The Alliance Group Rebrands, Reveals New Logo

The Alliance Group, a recruitment and executive search firm, has launched a new brand identity.

The refreshed look features a new logo, colour scheme, website, and clearer messaging, all of which is claimed to better reflect the American firm’s broader service offerings and future vision.

Originally founded in Washington, D.C. in 2012, Alliance now boasts a team of more than 100 consultants.

They assist mid- to large-sized organisations with interim staffing and executive search needs, in addition to offering general strategic consulting services.

“This rebrand was a long time coming,” says Brian Meadows, chief growth officer at Alliance. “Our clients have always looked to us as strategic partners, and now our brand fully reflects that. Over the past year, we’ve invested in our own transformation so we can better support theirs.”

“This rebrand marks an exciting new chapter where we’re doubling down on the value we deliver and the national impact we can make,” adds company CEO, Ed Barrow.

Source: The Alliance Group