Theragun Announces New Name and Logo
Theragun, a maker of percussive massage therapy devices, has announced this week its rebranding to Therabody.
In addition to the rebrand, the tech wellness company is launching a USDA-certified organic CBD line, TheraOne as well as Theragun’s fourth generation percussive massage product line, which also sees the introduction of the brand’s new in-house developed motor.
Theragun was originally founded in 2008 and officially launched in 2016 by chiropractor Dr. Jason Wersland after suffering a life-altering injury.
“With the launch of TheraOne and our fourth generation of percussive massage therapy devices, it was a natural progression for us to evolve into this next chapter of becoming Therabody,” says Wersland. “Now, with the launch of TheraOne, we are able to offer our customers another natural wellness solution that is not only effective on its own, but also complements our Theragun Percussive Therapy devices.”
“We’ve spent years perfecting and creating our own proprietary motor that would still deliver both results and our signature Theragun feeling. With more than 65 industry leading patents and the first-ever connected percussive therapy device, we truly believe that our consumers will see that we are continuing to raise the standards in not only the percussive massage therapy industry, but the tech wellness space as a whole,” adds company CEO, Benjamin Nazarian.