August 7, 2013 Categories: Computer & Internet, News & Media admin Yahoo! Set to Rebrand, Previews New Logo Designs </p> <p>Kathy Savitt, Yahoo! Chief Marketing Officer, has today announced that the internet company will be introducing a new logo next month on 4 September.</p> <p>In the meantime, a different iteration of the new identity will be displayed on the Yahoo! homepage each day before the official launch, in what Yahoo! is calling ‘30 days of change’.</p> <p>“The new logo will be a modern redesign that’s more reflective of our reimagined design and new experiences. To get everyone warmed up, we are kicking off 30 days of change,” said Savitt.</p> <p>“We also want to preserve the character that is unique to Yahoo! — fun, vibrant, and welcoming — so we’ll be keeping the colour purple, our iconic exclamation point and of course the famous yodel. After all, some things never go out of style,” she added.</p> <p>The first iteration of the new logo, featured below, opts for a serif typeface instead of the previous sans serif.</p> <p></p> <p>Source: Yahoo!</p> <p> Tags: identity designKathy Savittlogo designlogotypepurplerebrandingtypographywordmarkYahoo!
