The Heritage Motor Centre Reveals New Name and Logo

The Heritage Motor Centre Reveals New Name and Logo

The Heritage Motor Centre, home to the British Motor Industry Heritage Trust, has announced a number of new changes.

The world’s largest collection of historic British cars is re-branding the name of its venue at Gaydon to the British Motor Museum, and undertaking a major refurbishment of its Museum this winter as well as unveiling a new £4m Collections Centre.

“The change of name to the British Motor Museum will more accurately reflect this Accredited Museum’s recently achieved Arts Council England ‘Designated’ status which confirms the national and international significance of its collections,” said a spokesperson.

An investment of £1.1m by the British Motor Industry Heritage Trust will transform the Museum at Gaydon, which will close to the public from 30 November to allow the refurbishment to take place.

The changes will include the introduction of a new visual display in the form of a gallery with distinctive themed zones, including ones for movie cars, prototypes and sports cars.

The final element of the multi-million revamp is the new Collections Centre. Supported by Heritage Lottery Fund, Jaguar Land Rover and the Garfield Weston Foundation, as well as the two charitable Trusts involved, the £4m project will store around 250 vehicles from the reserve collections of the British Motor Industry Heritage Trust and the Jaguar Heritage Trust. Many of these vehicles are said to be one of a kind and most have never been seen by the public.

The venue will be officially known as the British Motor Museum when the Museum and Collections Centre re-open to the public in early February 2016.

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Source: British Motor Museum