Baku 2015 European Games Logo Unveiled

Azerbaijan’s Minister of Youth and Sport, Azad Rahimov, has unveiled the logo for the first European Games, which will be held in June 2015 in Azerbaijan’s capital city, Baku. The sporting tournament will see more than 5,400 athletes from all of the 49 Olympic nations of Europe compete in 18 sports. The logo was officially […]
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‘Free Spirit’ T-Shirt Design by Joe Horacek

Artist and designer Joe Horacek owns and operates his own screenprinting shop in Lincoln, Nebraska (USA). Called the “Little Mountain Print Shoppe”, the workshop produces t-shirt designs featuring Joe’s own custom artwork. When talking of his own style, Joe says, “I’ve found that much can be achieved with a combination of simple illustration and solid […]
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Concept Logo Design for Qatar Jet Fuel Company

Hungarian graphic designer Sandor Szalay has come up with this identity design proposal for the Qatar Jet Fuel Company (QJet). The logo takes as its starting point the image of a falcon, which is the current symbol of QJet. However, Sandor’s reworking is considerably more bolder and dynamic, and also performs a structural function by […]
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Brand Identity: Strong Nutrients by Pearlfisher

Pearlfisher has created the brand strategy, naming, identity, packaging, retail and digital communications for Strong, a new range of complex nutritional supplements. Pearlfisher’s objective was to create a brand that could stand out in the crowded and functional supplement market, celebrate the idea of ‘beauty from within’ and bring to life the end benefits in […]
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Retail Branding: ‘Kering’ Design Story

PPR, a French multinational holding company that owns and operates major fashion brands such as Gucci, Puma, Yves Saint Laurent, Alexander McQueen, Christopher Kane, Stella McCartney, JEANRICHARD, Qeelin and Sergio Rossi, is set to rebrand as Kering. Creative agencies Dragon Rouge and Havas Lifestyle have been collectively involved in the rebranding process. To further complement […]
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Internet Branding: Sletat Travel Search Engine

Sletat.ru is an online Russian travel search engine. Translated into English, the word “Sletat” means “to fly”. The internet-based company commissioned graphic designer Roman Korolev to design its new identity. At the outset, Roman considered various different ideas for the logo, including using a magnifying glass (as a visual metaphor for search); a stylised S; […]
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Logo for Web Designers: Owls

Owls is a small consultancy based in Krakow in Poland. As a creative studio with a strong focus on website development, the team like to envision themselves as design ‘super heroes’ for their clients. Ireland-based graphic designer Lukasz Kulakowski took up the challenge of crafting a suitable identity for the coders. Knowing how Owls are […]
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