Springetts Redesigns Gü

Gü has relaunched its portfolio of desserts with designs by Springetts Brand Design Consultants. The agency says Gü had become the victim of copycats globally and so the current design no longer gave them the distinction on shelf and, in a more competitive market, failed to convey the experience of the Gü brand. The new look […]
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IC Design Helps Özerlat Make Inroads into UK Coffee Market

London-based creative agency IC Design has designed the packaging for speciality coffee brand Özerlat’s Turkish Delight range. Comprising a range of five flavours, the products are hand-crafted for Özerlat by confectionery house Haci Bekir in Istanbul. “Catering for any changes or additions to the range, the packaging is designed as an elegant, simple box with wraparound […]
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GAM Unveils New Logo and Brand Identity by Siegel+Gale

Global branding agency Siegel+Gale has announced the completion of a rebranding initiative for GAM, said to be one of the world’s leading independent asset management groups. Zurich-based GAM engaged Siegel+Gale to unify their global operations following a decade of two corporate ownerships. By developing a new brand purpose to – “Advance the potential of capital” – Siegel+Gale aimed to […]
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Coley Porter Bell Gives Border Biscuits a New Look

Border Biscuits, which generated more than £14.5 million in sales in its last financial year, has announced the launch of its new brand identity developed by brand consultants, Coley Porter Bell. The work – rolled out at the end of January 2016 – aims to modernise the brand to help make it more competitive in the […]
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Branding and Packaging Concept for Chocolatier Brand, Vosges

Swedish graphic designer Kajsa Klaesén has developed this branding and packaging concept for chocolate maker, Vosges Haut-Chocolat. The Chicago-based luxury chocolate brand is famed for its use of ‘exotic’ flavour combinations, many of which are inspired by the travels of the chocolatier owner, Katrina Markoff. The company features different gourmet chocolates at their Chicago and […]
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Elmwood Creates ‘Foxy’ Branding for Chicken Restaurant, Reys

Global brand design consultancy Elmwood has created the branding for new chicken restaurant concept, Reys. Having opened its first restaurant this month in Cambridge, Reys is positioned at the higher end of the casual dining sector and is said to be inspired by traditional French rotisserie chicken. Elmwood was asked to develop the name and […]
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U.S. Coffee Brand ‘Green Mountain’ Unveils New Look

Keurig Green Mountain, said to be America’s number one single serve coffee brand, has announced the launch of Green Mountain Coffee Organic – a new line of ‘premium’ coffees that are both organic and Fair Trade Certified. The new launch marks the first collection of a double certified line of Green Mountain Coffee ever available […]
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