Branding for German Architecture Studio, ‘SCHMIDHUBER’
German consultancy SCHMIDHUBER designs creative interior brand architecture.
The company’s development from being an architectural office to a specialist in corporate architecture and interior brand management is illustrated with a minimalist and concise corporate design.
The design aims to make a clear statement and communicates the company’s main competencies and fields of activity. Alongside the word-mark, a modular key visual brings together the fields of activity and the addressee.
In print media, it is used in the form of a stamp, while online it serves as navigation, guiding visitors through the company’s website.
Designed by Frankfurt-based studio hauser lacour, the redesign has recently won a 2013 Red Dot Award: Communication Design prize.
hauser lacour kommunikationsgestaltung