Global branding agency Saffron has carried out the brand refresh of The Australian Drug Foundation (ADF), an NGO which is said to be the country’s leading institution for drug and alcohol addiction prevention. The project brief included a new strategic position and name, the reorganisation of the ADF brand architecture, and the design of a new […]
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Pentagram’s Paula Scher and her team have created the identity for Period Equity, a non-profit organisation based in the U.S. that is fighting to repeal the “tampon tax” on women. The design agency worked closely with Period Equity co-founders Jennifer Weiss Wolf and Laura Strausfeld to develop the identity. Scher decided to rename Period Equity, […]
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SomeOne has created the new identity for St Catherine’s Hospice, a charity established some forty years ago that currently provides end of life care for people in Crawley, Horsham and East Surrey. The new look encompasses both patient materials and digital channels. Accompanying the core brand assets is a visual operating system that is designed […]
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Design agency Offthetopofmyhead has created the new logo and graphic identity for the British Geriatrics Society. The latter was established in 1947 and is the professional membership organisation for consultant geriatricians, GPs, nurses, therapists and other healthcare professionals working with older people. In recent years the Society has raised its profile with policymakers and health […]
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Design consultancy Mr B & Friends has created a new brand strategy and identity for Eastbourne on the UK’s south coast. The Bath-based agency is said to have won the project without a creative pitch against two unnamed agencies. Although a relatively popular destination for tourists, Eastbourne’s image had suffered in recent times. “The challenge […]
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Camden Market’s new brand and visual identity were revealed this week by integrated branding agency Ragged Edge. Parent company Market Tech approached Ragged Edge to define and create a brand that would appeal to a broad millennial audience and work both on and offline. Originally opened in 1974, Camden Market is often identified with alternative culture […]
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Branding agency dn&co has created the brand for White City Place, the new creative business district at the centre of London’s White City. Located at the house of the former BBC Media Village site, White City Place is being developed by Stanhope and its funding partners Mitsui Fudosan and AIMCo, and is at the heart […]
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