Ecurie Bertelli, a specialist in pre-war Aston Martin motor cars, has today revealed an all-new logo and identity. The Buckinghamshire-based firm, established 45 years ago as Morntane Engineering by, among others, famous classic car aficionado and Pink Floyd drummer Nick Mason, is today reckoned to be one of the world’s top go-to companies for owners […]
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Toyota is introducing a new brand design in Europe with a reworked version of its brand logo and typography. The refreshed look is claimed to signify a new era that will help the Japanese car giant transition from a car company to a mobility company. “Developed for an increasingly diverse customer base that is coming […]
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American carmaker Cadillac has launched what it claims is the first-of-its kind luxury vehicle subscription service. Dubbed “BOOK by Cadillac”, the service gives members access to popular Cadillac vehicles without the commitment of leasing, financing or buying. For a flat monthly fee of $1500, members will have app-enabled on-demand access to the latest premium trim […]
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SEAT is seeking a name for its new seven-seater SUV that is set to go on sale in 2018. The Spanish brand has launched a contest for the public to submit proposals and vote for the name of the new car, which will be positioned one segment above the Ateca SUV. The main criteria is that the […]
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Hyundai has revealed the name and logo of its new sub-compact SUV: The all-new Kona. The name continues Hyundai’s SUV naming strategy and is derived from the Kona district on the Island of Hawaii, or the Big Island of Hawaii as it is also known. “The island’s energetic image and unique lifestyle matches the all-new […]
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U.S. car shopping portal Edmunds has unveiled a refreshed logo design as well as a new website. The launch marks the first time it has changed its logo this century. The company is also dropping the “.com” from its name, and will now be known simply as “Edmunds”. Design-wise, the updated logo sees the revised […]
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Vauxhall’s new Mokka X will be joined by a new crossover sibling early next year, as the trend for crossover and SUV products continues to grow in the UK. Named the Crossland X, the small-sized SUV newcomer will be one of five new models to join Vauxhall’s growing line-up for 2017. “The Crossland X will sit […]
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