Robot Food Rebrands Freaks of Nature to ‘Over The Spoon’

British free-from pudding brand Freaks of Nature has re-launched as “Over The Spoon”, with the new look created by Robot Food. Originally launched in 2017 by Cardium Products as the UK’s only dedicated manufacturer of free-from puddings, Freaks of Nature was created in response to the growing opportunity in the plant-based and free-from space. In […]
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PB Creative Imagines New Disruptive UK Dairy Brand

Design agency PB Creative has developed a new brand concept for a range of dairy products as part of this year’s Dairymen Supplement Creative Challenge, an annual competition organised by British magazine The Grocer. The latter challenged PB Creative to come up with a new idea for a range of ‘artisanal’ dairy products that would […]
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Nomadic’s New ‘Kefir’ Range Gets Branding and Packaging by Carter Wong

‘Ethnic’ dairy drinks brand Nomadic has launched a new range of Kefir drinks with design by multidisciplinary studio Carter Wong. Available in three flavours – lemon, raspberry and natural – the range is a fermented probiotic milk drink with live cultures that are claimed to aid digestion and gut health. Carter Wong created the logo […]
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Dragon Rouge Creates New Identity for Dairy Brand, Jacky

Orkla Foods Finland’s Jacky is a well-known child-friendly dairy brand in Finland with a colourful brand image. However, company bosses felt the brand required a re-design to restore its appeal with kids and their parent gatekeepers – and to motivate tweens for whom the packaging had become a little too “babyish”. Orkla Foods Finland also […]
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Bulletproof Creates New Look for Chocolate Brand, ‘Freia’

International brand design agency Bulletproof have created a new masterbrand identity and packaging design for Norwegian chocolate brand Freia, as part of a complete ‘brand world’ review. Following a meeting with three rostered design agencies, Bulletproof was appointed by Freia brand owner Mondeléz, in Spring 2013. Launched in 1898, the Freia brand portfolio has grown […]
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Robot Food Brands Yorkshire Blue as ‘Le Yorkshire Bleu’

Shepherd’s Purse produces artisan cheese; Robot Food produces branding and design. To mark Le Grand Départ, the two Yorkshire-based companies put their heads together for a special edition rename of the award winning Yorkshire Blue cheese. The cheese maker and brand design consultancy had already worked together on Shepherd’s Purse branding and packaging, and with […]
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A-Moloko Branding

This visual identity was designed and developed by Ermolaev Bureau, a graphic design studio from Moscow in Russia. The concept behind the logo was inspired by the particular nature of the client’s business activity; namely, the automated sale of farm-fresh milk via a chain of vending machines. The company’s name, A-moloko, which was also formulated […]
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