Lebanese Food Brand ‘Biladi’ Launches with Design by Lewis Moberly

Brand design agency Lewis Moberly has created the logo and packaging design for Biladi, a new Lebanese food brand that has just launched in the UK. Encompassing a range of six sweet and savoury spreads and dips inspired by the cuisine of Lebanon, the food brand is the brainchild of entrepreneurs Abbas Zein and Khodor […]
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Arab Music Platform Anghami Rebrands, Unveils New Logo

Anghami, which likes to present itself as “the leading music streaming and entertainment platform in the Middle East and North Africa”, has revealed an all-new logo as part of a brand refresh. The new look officially dropped earlier this month across digital, social, app stores, and the Anghami platform, ahead of a new creative campaign […]
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Barwa Bank Reveals New Name and Logo Design

Barwa Bank, a leading Qatari bank, has announced it is rebranding to “Dukhan Bank”, effective immediately. The rebranding announcement comes nearly a year after the official completion of the legal merger between Barwa Bank and the International Bank of Qatar (IBQ). The merger, said to be the first ever in Qatar’s history, brought two of […]
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Lippincott Creates New Saudi Mobile Brand, ‘Jawwy’

Global design consultancies Lippincott and Frog have co-created Jawwy, a new mobile service from the Saudi Telecommunications Company, the state telco in Saudi Arabia and the largest such company in the Middle East. Lippincott were involved in everything from brand strategy, logo and packaging. Jawwy, which is Saudi colloquial for “my way”, has been developed […]
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Concept Logo Design for Qatar Jet Fuel Company

Hungarian graphic designer Sandor Szalay has come up with this identity design proposal for the Qatar Jet Fuel Company (QJet). The logo takes as its starting point the image of a falcon, which is the current symbol of QJet. However, Sandor’s reworking is considerably more bolder and dynamic, and also performs a structural function by […]
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Confectionery Branding: Al Sultan Sweets

Al Sultan is a confectionery brand in Saudi Arabia that makes and sells sweet confections such as halwa. The company recently commissioned Bahrainian creative agency Skrill to develop its new identity. The designers set out to combine Arabic typography with some of the images typically associated with the word “sultan”; the latter being a type […]
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Middle East Banking: Al Mal Capital

Al Mal Capital is a Middle East investment consultancy firm, licensed and regulated by the Central Bank of the United Arab Emirates and headquartered in Dubai. The business moniker is a derivative of the Arabic term “Bayt al-Māl”, which literally translates to “House of Money” or “House of Wealth”. The latter was a key financial […]
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