Sullivan Designs School of American Ballet’s New Fundraiser

Branding consultancy Sullivan has created the identity for the School of American Ballet’s (SAB) latest fundraising campaign, SAB in Motion. Each year, SAB trains more than 800 students, which is claimed to be more than any other American school. To continue its mission, SAB recently partnered with Sullivan on a new visual identity, messaging, and communications project to […]
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World Sailing Reveals New Logo Design

The global governing body for sailing has unveiled a new logo design as part of a revised “strategic positioning” that aims to create a “fresh and modern brand identity”. The latest development comes after World Sailing renamed itself from its previous incarnation – the International Sailing Federation (ISAF) – at the end of last year […]
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Las Vegas Reveals New City Logo

For the first time since 1979, the city of Las Vegas has a new logo. The new mark was officially unveiled last week at a Las Vegas City Council meeting. It will be used throughout the city on all new signage, workwear, vehicles, online and digital media as well as in all collateral and promotional materials. […]
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Offthetopofmyhead Creates New Identity for OxfordSM

Management consultancy OxfordSM has revealed a new identity designed by Offthetopofmyhead. The project initially started off as a website redesign but ended up as a total rebrand. Based in both the UK and US, OxfordSM works with large organisations like Unilever, Vodafone and Bayer, and claims to improve commercial results through behaviour change. The business […]
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IC Design Creates Look for Andean Food Brand, ‘Mantandina’

IC Design has created the branding for Mantandina, a new UK food brand that specialises in food and drink from Peru and the Central Andes. Andean food is said to have taken off in the UK over the last few years, particularly in London. New restaurants are constantly launching and it was predicted to be […]
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Construct Rebrands Luxury Jeweller, ‘Boodles’

Creative studio Construct has redesigned the brand identity for jeweller and jewellery designer Boodles. Founded in 1798, the brand is currently run as a sixth-generation family business headquartered in the North West of England. Boodles says it has been working with Construct for the past year to build brand communications that will “appeal to a […]
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CHILLI UK Rebrands West Yorkshire Playhouse

Leeds-based brand design agency CHILLI UK has created the new identity for West Yorkshire Playhouse that includes a new logo and full range of marketing collateral. CHILLI was appointed in May following a four-way pitch, and was tasked with capturing the “spirit” of the Playhouse as one of the UK’s main producing theatres. The designers […]
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