• rss
  • pinterest
  • twitter
  • facebook
  • inkedin
Logo Designer menu
  • home
  • home
  • about
  • advertise
  • contact
  • submit
  • jobs
  • Advertising
  • Advice
  • Architecture
  • Articles
  • Arts
  • Automotive
  • Books
  • Business & Finance
  • Communication
  • Community
  • Competition
  • Computer & Internet
  • Corporate
  • Design
  • Design Jobs
  • Design Studio
  • Design Tools
  • Education
  • Electronics
  • Entertainment
  • Fashion & Lifestyle
  • Fonts
  • Food
  • Freight & Transport
  • Government
  • Health & Beauty
  • Home & Garden
  • Hotel & Travel
  • Icons
  • Music
  • News & Media
  • Opinion
  • Other
  • Photography
  • Real Estate
  • Religion & Spirituality
  • Science & Technology
  • Social & People
  • Sports
  • TV & Video
  • Web Design
  • pinterest
  • twitter
  • facebook
  • inkedin
search
0

Luxury Massage Chair Brand Gets New Name and Logo

By Editor December 11, 2019

Categories: Home & Garden

Colorado-headquartered furniture manufacturer FFL Brands has revealed a new name and brand identity for its luxury massage chair lineup.

Designed by former Ferrari car designer Ken Okuyama, the M.8LE, M.8 and new R.6 are claimed to be “the world’s most meticulously designed and technologically advanced full-body shiatsu massage chairs”, and will be marketed under the new “OHCO” brand starting initially in the USA.

“Visually, the new logo is designed to invoke feelings of tranquillity, calmness and peace. The typography epitomises fluidity, and the deliberate placement of the letter ‘O’ at the beginning and end of the word symbolises flow, timelessness and abiding wellness. The logo also speaks to the company’s ties to the ancient Eastern traditions and sensibilities that are built into all OHCO products. Practically, the OHCO name is also easily and consistently pronounced in all countries and all languages,” said a company spokesperson.

“We are excited to unveil OHCO, an elegant brand name that will come to represent the many ways we bring preeminent design and proprietary innovations and functions to the massage chair market,” added company founder and CEO, Cliff Levin. “We believe OHCO exemplifies the ultimate balance of strength, elegance and serenity”.

Replacing the old brand name DreamWave, the new OHCO identity is expected to be rolled out in other countries around the world in the coming months.

Source: FFL Brands

Tags: chair, Cliff Levin, DreamWave, FFL Brands, furniture, identity, Japanese, Ken Okuyama, logo design, logotype, massage, naming, O, OHCO, rebranding, shiatsu, typography, wordmark

SEE ALSO:

  • Without Rebrands Luxury Bedmaker, Savoir
  • Regent Hotels Reveals New Logo and Monogram
  • Siegel+Gale Helps Brand IT Company, ‘Curvature’
  • Warner Chappell Music Reveals New Logo Design
  • Fashion Brand ZAFUL Reveals New Logo Design
  • Construct Rebrands Luxury Jeweller, ‘Boodles’

Leave a Reply

Click here to cancel reply.

CATEGORIES

  • Advertising
  • Advice
  • Architecture
  • Articles
  • Arts
  • Automotive
  • Books
  • Business & Finance
  • Communication
  • Community
  • Competition
  • Computer & Internet
  • Corporate
  • Design
  • Design Jobs
  • Design Studio
  • Design Tools
  • Education
  • Electronics
  • Entertainment
  • Fashion & Lifestyle
  • Fonts
  • Food
  • Freight & Transport
  • Government
  • Health & Beauty
  • Home & Garden
  • Hotel & Travel
  • Icons
  • Music
  • News & Media
  • Opinion
  • Other
  • Photography
  • Real Estate
  • Religion & Spirituality
  • Science & Technology
  • Social & People
  • Sports
  • TV & Video
  • Web Design

POPULAR

  • Burger King Launches New Logo and Branding
  • Joe Duffy Goes Back to School – Rebrands DeLaSalle High
  • General Motors Updates Logo for New EV Era
  • Crystal Maker Waterford Given New Look by Identica
  • Robot Food Unveils New Logo and Packaging Design for Bulk
  • Kia Unveils New Logo Design
  • WWP Beauty Reveals New Logo and Branding
  • Gretel Creates Logo and Identity for New Burger Bar – ‘POPL’
  • Restaurant Tech Company Fishbowl Reveals New Identity

TAG CLOUD

3D A animated logo architecture black black and white blue branding car badge circle fruit geometric gold green grey icon design identity identity design illustration interior design logo design logotype luxury M metallic minimalist monochrome monogram naming orange packaging design Pentagram pink poster design purple rebranding red roundel shield stationery design stripes typography web design wordmark yellow

MONTHLY ARCHIVE

tweet meme

Tweets by @logodesigner_co

facebook

  • ABOUT | ADVERTISE | CONTACT
  • SUBMIT YOUR WORK

We simply love logos! Logo-Designer.co is dedicated to corporate and brand identity work. Our primary goal is to showcase identity design from around the world; we want to give designers the opportunity to share and publicise their creative work online.

If you're a designer wanting to submit your work, click on the ‘SUBMIT YOUR WORK' tab above.

For all other enquires, including advertising placements, please complete this form:

*Required Fields

THANKS. YOUR MESSAGE HAS BEEN SENT.
WE'LL RESPOND SHORTLY.

Logo-Designer.co is an online platform open to both professionals and students. We’re interested in your logo’s ‘design story’ – context, history, background, ideation, narrative, symbolism, meaning, semiotics, and other such things. We want to see iterative sketches, including discarded preliminary and prefinal designs, wherever possible. If you’re able to tell us about budget and time constraints, please do so. The more information, the better.

WHAT YOU NEED TO DO:

  • Provide large-sized images showing your design in lots of detail, saved at 150 or 300 dpi in JPEG (preferred) or PNG format
  • Include the ‘design story’ text document, not forgetting to list relevant categories and tags
  • Enclose the above in a single zip/rar file and send to: submissions [at] logo-designer [dot] co
  • You can submit more than one logo design; however, the limit is one submission per month
  • Be patient (it may be a while before we feature or publish your work).

OTHER CONTENT:

As well as logos, we’ll also consider the following for publication:

  • Font design
  • Icon design
  • Articles: opinion/advice (from both logo designers and brand strategy consultants).

RULES:

Please note: Logo-Designer.co will not show work related to any of the following:

  • Alcohol
  • Gambling
  • Tobacco
  • Pornography (or adult related themes).

©2020 Logo-Designer.co. All rights Reserved.
Do not republish/reprint our content without express written permission.
You are free to link to any of our website material.