Vauxhall Revives ‘Frontera’ Name and Badge for All-New Electric SUV
Vauxhall has announced the return of the famous Frontera badge, with a new model carrying the nameplate set to be revealed later this year.
Making a comeback as an all-new electric SUV, the reborn Frontera “will be a fun car with clever functional features” says the manufacturer.
It will also be the first production car from Opel (as the marque is called in Europe) to bear the company’s new ‘Blitz’ logo design that was first unveiled last summer.
“The name ‘Frontera’ is ideally suited to our new exciting SUV model. It will have a confident character and be positioned right in the core of the market,” comments Opel CEO, Florian Huettl.
The original Frontera – which translates from Spanish to mean “border” – debuted well over thirty years ago at the 1991 Geneva Motor Show.
It came in two guises – a two-door ‘Sport’ model complete with a hard top, and a five-door version with a longer wheelbase (both pictured below).
The car enjoyed considerable success, being voted off-roader of the year in Germany in 1991 and 1992, and becoming the best-selling off-roader in Europe by 1993, with over 320,000 units sold.
A second-generation model was subsequently launched in 1998 before production eventually came to a stop in 2004.
The first images of the new Frontera are planned for release in the next few weeks.